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| Branding
Branding
Your brand is the backbone of your identity, encompassing more than just a logo—it’s the framework that shapes how you communicate with the market. While your brand serves as a unique identifier, it must also embody your story, values, personality and strategic direction.
Let us help shape and guide your brand. Contact us today
At our agency, we specialise in crafting new brands from inception, utilising a tried, tested, and proven methodology. We delve deep into what defines your brand, developing logos, visual identity, design systems and brand guidelines that resonate and connect with your audience.
Our comprehensive range of brand services include:
Brand Strategy
We create cohesive brand strategies tailored to your goals. Through market research, competitor analysis, and consumer insights, we establish distinct brand propositions and positioning strategies to help you stand out or remain a leader in your industry.
Brand Story & Messaging
We forge authentic brand stories and messaging that connect with audiences, conveying your brand’s values and personality. Our writers and storytellers collaborate closely with clients to create narratives that inspire engagement and cultivate brand loyalty.
Brand Tone & Voice
We define your brand tone and voice to guarantee consistency and authenticity across all communication channels. Our team develops guidelines that articulate desired personality traits, language style, and communication principles for a uniform and strong public persona.
Logo Design
We craft memorable and impactful logos that define your brand identity. Our creative team employs strategic thinking and design expertise to develop logos that resonate with your audience and become iconic symbols of your brand.
Visual Identity Systems
We develop comprehensive visual identity systems, incorporating logos, colour palettes, typography, imagery, and graphic elements. Our designers ensure visual consistency across all brand touchpoints, from digital platforms to physical collateral.
Brand Guidelines
We create cohesive brand strategies tailored to your goals. Through market research, competitor analysis, and consumer insights, we establish distinct brand propositions and positioning strategies to help you stand out or remain a leader in your industry.
Talk with us about a new project. Elevate your brand.
Related Case Studies
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Cortek
Cortek faced a challenge understanding their market position and how their services were perceived. Brighta conducted in-depth interviews with Cortek’s clients, uncovering key insights into brand perception, operational gaps, and areas for improvement.
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Strabe
Strabe had a dated brand and where finding it challenging to break into the architectural market. Brighta developed a strategic roadmap, rebranded them and built a new website with a state of the art configurator to enable Strabe to directly engage architects and designers.
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Blitz Systems
Blitz Systems, a young company with aggressive growth targets, sought a strategic marketing partner to build a structured marketing approach and equip their team to sustain it. With Brighta’s support, Blitz successfully transitioned to a fully internalised marketing model.
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Amplex
Amplex aimed to drive business growth and needed more qualified leads. After a high-level review, Brighta identified the need for website improvements and implemented an ABM program that began securing leads on day one, establishing a steady weekly stream of opportunities.
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Denliz
Denliz, facing a lack of internal marketing resources, sought a solution to build a sustainable sales pipeline and expand business reach. Without a structured approach for new business development, they partnered with Brighta to create a streamlined lead generation machine that could consistently feed their sales team.
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Redcat
From backyard Brisbane to global dominance , Brighta was engaged to map the strategic roadmap for Redcat and then conducted a rebrand and built a new Shopify wholesale website to enable the Redcat team to build a global reseller network.
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Levanta
With careful management and optimisation of the clients Google & Facebook ads we have been able to increase overall leads by 35% consistently.
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Surestyle
We have helped this client 10x their E-Commerce Sales so the orders come in while they sleep – Could you do the same?
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ADP
This client received a $100,000 lead from their new Google Ads campaign and had the project paid upfront within 1 week from order – Cash in the Bank… not bad ROI!
