Our Services | Consulting, Strategy & Research

Consulting, Strategy
& Research

All marketing activations, campaigns or activities must commence with strategy, research and planning to be effective and to ensure results and return on investment.

Download the Brighta Capabilities Document

Trusted and guided by data, we are your partners in achieving success.

Demystify Your Marketing

When planning out effective marketing, Brighta shines as the guiding light for businesses. Our executive team consists of bright business minds who are passionate about developing clear marketing plans that are proven to generate leads and tangible results. We don’t just follow trends; we set them with innovative and relevant strategies that position your brand and set you apart in the marketplace.

We believe in collaboration, and adopting scalable multichannel solutions to suit growing global businesses.

Solutions we offer

Market Research

Use market research for unbiased insights, unique selling points, business understanding, and market size analysis. Gain strategic positioning and sustainable growth.

Auditing

Brighta unlocks unrealised business potential with comprehensive audits. Understanding current market position is crucial; Brighta offers objective Martech audits for efficient technology and Brand audits to enhance brand value and guide strategies.

Strategy

Brighta creates and defines your marketing strategy with strategic workshops with your team and then detailing a Market Strategy Blueprint, streamlining goals, target markets, and tactics for effective penetration and growth.

Planning

Brighta streamlines marketing planning with a bespoke 12-month Activity & Budget Planner, ensuring clarity, objective alignment, and actionable quarterly steps. It also aids in establishing a successful in-house team or identifies outsourcing needs.

Execution

Brighta drives execution through 90 Day Sprints, ensuring focused and productive efforts for goal achievement. Monthly management reviews align strategy, track progress, identify improvements, and optimise marketing performance for better outcomes.

Playbooks

Bridge the gap between sales and marketing with one solution. Developing sales playbooks synchronises sales and marketing teams, ensuring a cohesive approach, better communication, and higher efficiency in achieving goals.

Let's elevate your strategy.

Overview

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We have been amazed at the clear plan, robust process and laser-focused accountability – would recommend anytime.

Small SME – 3M Turnover

A Clearer Plan For
A Brighta Future.

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