Build a Better Pipeline.
Win More Work.
Simple.
Pinpoint where revenue is leaking between marketing activities and sales.
Take the ‘Sales Pipeline Leak Test’
Simply answer 12 questions to uncover your conversion breakdowns.
COMPLETE IN UNDER 3 MINUTES
Find where your business is leaking
revenue and fix it!
Pipeline clarity. Better visibility.
Better conversions. For commercial leaders.
Trusted by 100+ industrial and B2B leaders across Australia & New Zealand.
Predictable Growth Requires a Leak-Proof System
When your operations are fragmented, even the best leads fall through the cracks. At Brighta Group, we solve the four biggest barriers to scale:
Revenue Leakage
Leads go cold, follow-up slips and opportunities disappear.
Inconsistent
Pipeline
Growth depends too much on relationships and individual effort.
Weak Visibility
Growth depends too much on relationships and individual effort.
Disconnected
Sales & Marketing
Handoff lacks accountability, context and consistency.
What The Scorecard Will Show You
In under 3 minutes, the scorecard will identify where revenue opportunities are being lost.
- Lead capture and routing gaps
- Response speed
- Poor stage discipline
- Weak pipeline visibility
- Low forecasting ability
- Handoff and automation gaps
Who Benefits from Our
HubSpot-Powered B2B Growth System
Best Fit
- CEOs / MDs who need more visibility and accountability
- GMs dealing with messy follow-up, poor process and weak CRM discipline
- Sales / Revenue Leaders needing cleaner pipeline and stronger forecast confidence
- B2B businesses with ambitious growth targets
Not for
- Businesses looking for a generic marketing agency
- Teams wanting a software demo without fixing process
- Very early-stage businesses without real sales complexity
How It Works
What Better
Growth Systems Improve
When your CRM is configured correctly, your entire business becomes more efficient and profitable.
63%
see ROI in less than 12 months
3X
more inbound leads
27%
increase in average deal amount
Your CRM becomes the backbone of your operations.
Why Brighta Group?
Brighta helps industrial, manufacturing and construction businesses fix the leaks between sales, marketing, pipeline and reporting.
We then build the HubSpot-powered B2B growth system needed for more predictable growth.
Differentiators
- Commercial diagnosis before software set up
- HubSpot partners
- Strategy, process, CRM and reporting connected as one system
- Not just HubSpot implementation partners, we're experienced marketers
What our Clients have to say
"From Branding to HubSpot-Brighta Nailed It"
We worked with Brighta Group on HubSpot implementation, social media, SEO, website, and brand design-and the results have been excellent. Their HubSpot setup was smooth, tailored to our needs, and backed by solid training. Our social media now follows a clear strategy with consistent engagement. SEO improvements led to better keyword rankings and steady organic growth. The website redesign delivered a clean, modern, and user-friendly platform that's fully integrated with our tools. Their brand design gave us a cohesive and professional identity across all channels. Brighta combines strategy, creativity, and execution exceptionally well. Highly recommend.
- Ferguson, J.
"An organisation every business should partner with!"
Branding helps guide and shape your business identity, weaving together visuals, messaging, and values to make your brand stand out and resonate with your audience.
- Advisory360
"The business has moved to another level."
We greatly appreciate Bens services and the dedication and untiring hard work that he has shown. The business has moved to another level of professionalism under his sales and marketing initiatives.
- Tyremax
"Robust process and laser-focused accountability"
We have been amazed at the clear plan, robust process and laser-focused accountability.
Would recommend anytime.
- Cortek
"Feels like there is a lot of care for the client"
I appreciate the flexibility offered and the monthly meetings which are open and honest about how we are tracking, which helps to keep both sides accountable to achieving goals/targets and makes sure we are seeing improvements. Feels like there is a lot of care for the client
- Abletech
Join over 100 B2B founders
who've scaled faster than ever.
Book a time below to discuss with Seb.
Typical Inclusions In A
Growth System Set-Up
CRM Setup & Optimisation
- Full CRM setup or rebuild
- Data clean-up & migration
- Property mapping & creation
- Pipeline setup for sales, marketing, and service
- User roles, permissions & team segmentation
Sales Pipeline Structure
- Custom deal stages
- Lead qualification & scoring
- Automated follow-ups
- Performance dashboards
- Forecasting tools
Marketing Automation Foundation
- Automated email nurture or campaigns
- Lead segmentation & smart lists
- Website, landing page & ad integrations
- Form automation & behaviour-based triggers
Customer Service Workflow Setup
- Ticketing system & service pipelines
- SLAs, escalation rules & reminders
- Automated assignment
- Customer satisfaction (CSAT) setup
Integrations & Automation
- Third-party tool integrations
- Custom automation to reduce manual work
- Website, payment, scheduling & database connections
ROI Reporting
- End-to-end lead-to-revenue tracking
- Campaign performance tied to revenue
- Insights on the most effective marketing channels
- Real-time, clear ROI reporting for decision-making
Everything you need to make your CRM your most powerful revenue tool.
FAQs
No. It is a commercial diagnosis.
While we use HubSpot as the engine to fix revenue leaks, the scorecard is designed to identify gaps in your process, visibility, and accountability first.
If your process is broken, more software won't fix it.
No. The scorecard helps determine if your current systems are the problem or if HubSpot (or a better configuration of it) is the right solution for your specific growth bottlenecks
Complete in under 3 minutes. It is designed for busy CEOs and Sales Leaders who need a quick, high-level assessment of their revenue systems.
You will receive an immediate breakdown to your email of where your revenue is leaking across follow-up, pipeline visibility, marketing and sales handovers and forecasting.
From there, you can choose to book a Revenue Systems Review to build a specific roadmap for your business.
Yes. Most "software problems" are actually process problems in disguise.
The scorecard focuses on commercial discipline like handoff consistency and stage definitions which are the foundations of any growth system.
It is built specifically for the Industrial, Manufacturing, and Construction sectors.
The logic reflects the complex sales cycles and relationship-based growth typical of these industries, rather than generic B2B or SaaS models.
Find Where Revenue is Leaking and What To Fix First
The first step is to take the Revenue Leakage Scorecard to identify where your growth problems sit.
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